Conversion Copywriting

03 Nov 2025

180 $

Brief

The Conversion Copywriting Course is designed to help you master writing persuasive, high-performing copy that drives results. Through conversion copywriting, you’ll gain the skills to understand your audience deeply, craft irresistible offers, and create landing pages that convert. You’ll also learn to apply data-driven strategies and conversion rate optimization (CRO) techniques to improve your digital marketing performance across every touchpoint, from ads to email campaigns and beyond.

Start Date

03 Nov 2025

Lessons

6

Time

18 Hours

Course Level

Intermediate

Whether you're looking to boost sales, generate leads, or increase sign-ups, this program will show you how to write the kind of copy that compels people to act.

What You’ll Learn

Analyze customer behaviour and build accurate audience personas.
Apply proven CRO strategies to improve landing pages, ads, and overall user experience.
Build and optimize conversion funnels that guide users through the buyer’s journey.
Use data and performance insights to craft content that delivers measurable results.

Course Content

Principles of conversion copywriting and its impact on digital marketing - How to analyze the audience and create accurate personas for effective targeting

Identify your audience’s true needs and pain points - Develop compelling offers that speak directly to their motivations and drive action.

Use proven psychological techniques to grab attention and maintain interest - Structure copy with hooks and loops that lead readers toward conversion.

Explore the elements of a successful landing page and how each impacts conversions - Learn to evaluate and optimize page performance using data and behaviour analytics.

Design custom funnels that guide your audience from awareness to decision - Implement strategies for engagement and retention at every stage.

Use predictive analytics to strengthen your ad and content performance - Use A/B testing and optimization techniques to increase conversion rates.

Instructors

Omar Sleem

Omar Sleem is a creative copywriter and content manager with 7 years of experience in content creation. Specialized in creative advertising writing, content management, and creative direction. Worked with renowned companies across various industries, contributing to achieving goals and maximizing profitability. Always striving for development and innovation to deliver content that combines creativity with marketing objectives.

Price

180 $

The price includes :

Practical tasks and listening to feedback.

Downloadable study materials.

6 fully practical live lectures.

+18 hours of interactive content.

03 Nov 2025

Diploma

Search Engine Marketer Diploma- SEMD

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11 Nov 2025

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Courses

Digital Marketing

Social Media Marketing

Search Engine Marketing

Content Writing

Media Buying

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Conversion Copywriting

Brief

Start Date

03 Nov 2025

Lessons

6

Time

18 Hours

Course Level

Intermediate

Course Content

01 Understanding Conversion Copywriting & Audience Analysis

02 Problem Analysis & Crafting Irresistible Offers

03 Using Hooks & Loops to Capture Customer Attention

04 Designing High-Converting Landing Pages & Performance Analysis

05 Creating Effective Conversion Funnels

06 Persuasive Content Development & Optimization

Instructors

Omar Sleem

Price

180 $

The price includes :

Practical tasks and listening to feedback.

Downloadable study materials.

6 fully practical live lectures.

+18 hours of interactive content.

03 Nov 2025

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