Full Stack Digital Marketer Diploma - FSDM

Brief

Start Date

21 Jun 2025

Lessons

38

Time

155 Hours

Course Level

Beginner

Elevate your digital marketing career with the Full Stack Digital Marketing Diploma. This comprehensive course equips you with practical knowledge and skills at a professional to thrive and compete in the competitive digital landscape.
You will gain expertise in social media strategy, content creation, ads, seo, Google Ads and more.
This diploma provides everything you need to craft effective marketing campaigns that drive results. Join us and transform your career.

You will know the best principles and tools for the most important social media platforms, along with tips and tools for SEO, Google Ads, and YouTube marketing. You will also discover how to win new clients by learning how to create a professional proposal.

What you'll learn?

  • Master social media marketing using major platforms.
  • Improve your social media ads and set your budget effectively.
  • Create high-quality content.
  • Learn the basics of SEO and how to rank your website at the top of search results.
  • Utilize Google Ads and YouTube Ads effectively.
  • Grow your email list and subscriber count.
  • Winning new clients.



Course Content

What is Digital Marketing? - Digital Marketing Channels and components - Traditional Marketing vs Digital Marketing - Digital Marketing in the Arab World

SWOT Analysis - Situational and Competitive Analysis - Profile Analysis - Engagement and Community Analysis

Smart Goals - Create Buyer Personas - Create Brand Personas - Define Tone of Voice - Create Content Strategy - Prepare a Monthly Calendar

Social Media Monitoring - Social Media Planning - Crisis Management - Platforms Algorithm

Content Funnel - Writing Techniques for Content Objectives - Content Research and Ideation - Best practices for Headlines - Best practices for Call to Actions - Best practices for Hashtags - Copywriting Formulas

Media Buying Process - Targeting for Facebook and Instagram - Targeting for X - Targeting for Snapchat - Targeting for TikTok - Targeting for LinkedIn - Managing and Optimizing Campaigns and Budget

Understanding the Creative Brief - How to Prepare a Proposal - Media Buying Plan - How to price your services

How Search Engines Work - Complete Website Analysis - Types of Keywords - Keywords Research - On-Page SEO - On-Page Optimization - Off-Page SEO - Off-Page Optimization - SEO for CMS - Tracking and Reporting

Understand Ads Account Structure - Campaigns, Ad Groups, Ads - Search Campaigns and Display Campaigns - Bid Strategies - Targeting Options - Tracking Performance - Remarketing

How to Get Leads for Email Campaigns - How to Use MailChimp - Design your Own Campaign - Campaign Analytics

Instructors

Mohamed El Sayed

Mohamed El Sayed

Mohamed El-Sayed has 7 years of experience in the field of digital marketing, with a proven track record of developing innovative marketing strategies and achieving outstanding results with numerous clients across various industries. He possesses strong leadership skills, excels in managing teams, developing advertisements, creating content, and providing marketing solutions to achieve goals.
Mahmoud El Assal

Mahmoud El Assal

Mahmoud Al-Assal began his journey in digital marketing and search engine optimization (SEO) in 2020, collaborating with various clients both in Egypt and internationally. He has a proven track record of success in SEO optimization, website enhancement, and development. Additionally, he possesses extensive expertise in Google Ads, social media marketing, and website creation, making him a well-rounded digital marketing professional.

Price

580 $

The price includes :

+140 Hrs of Interactive Content.
+140 Hrs of Interactive Content.
24 Live Interactive Sessions.
24 Live Interactive Sessions.
Downloadable Materials.
Downloadable Materials.
Practical Tasks with Feedback.
Practical Tasks with Feedback.

8 days to start

21 Jun 2025

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