Content writing For SEO

29 Dec 2025

190 $

Brief

This Program is designed to equip participants with the essential skills for creating SEO-friendly content that performs well on search engines. Attendees will learn how to conduct effective keyword research, apply key optimization techniques, and utilize top SEO tools and best practices to boost content visibility. By the end of the session, participants will have hands-on knowledge to increase organic traffic and enhance audience engagement through strategic content creation.

Start Date

29 Dec 2025

Lessons

6

Time

18 Hours

Course Level

Beginner

By the end of this workshop, participants will:

Understand how to create SEO-friendly content that ranks higher in search results.
Be able to conduct effective keyword research & implement optimization techniques.
Learn how to enhance content discoverability using SEO tools & best practices.
Gain practical skills to drive organic traffic & improve audience engagement.

Course Content

What is SEO? - Why SEO matters for content marketing? - Key trends in search engine algorithms?

Finding high-impact keywords - Understanding search intent - Using keyword research tools effectively

Crafting compelling titles & meta descriptions - Using headers, internal linking & structured data - Optimizing images & multimedia

Writing for both users & search engines - Importance of readability & engagement - Evergreen vs. trending content

Website structure & mobile-friendliness - Page speed & Core Web Vitals - Schema markup & indexing best practices

Building backlinks through guest blogging & outreach - Leveraging social media for SEO gains - Measuring & analyzing content performance

Instructors

Mahmoud Affan

Mahmoud is a marketing professional with 11 years of experience across ATL, BTL, 360° campaigns, and SEO. He has worked with top agencies and brands in the MENA region and Europe, including CNC, UMS, Jazeera Paints, and RadioActive (Bulgaria). His work spans sectors like food & beverage, automotive, real estate, tech, medical, and more.