Visualizations and Reports

Types of charts and tables available in Power BI. - Selecting the appropriate visual for each analytical question. - Creating basic charts and tables. - Formatting reports for clarity and readability.

Building a Simple Dashboard

Using filters and slicers to explore data. - Combining reports into a single dashboard. - Building an interactive dashboard step by step.

Using Data for Decision-Making (Final Application)

Reading and interpreting reports. - Identifying basic trends and patterns.

Introduction to AI and the New World

You will learn what artificial intelligence is, how it developed, and where it appears in daily life. This session helps you understand its real role in work and productivity.

How AI Thinks (AI Design Thinking)

You will explore how AI systems process information and produce results. You will also learn design thinking steps that help you identify real work problems and turn them into clear ideas that can be solved using AI.

From an Idea to an AI Model (No Code)

You will practice building and testing a simple AI model step by step, giving you real confidence in applying AI without technical complexity.

Practical AI Tools

You will learn how to use tools like ChatGPT and Gemini effectively, and how to write clear prompts that help you get accurate and useful results for work and creative tasks.

AI Agents and Smart Work Systems

You will learn how to design an AI-based work system that helps you organize tasks, save time, and improve your daily productivity in a practical way.

Introduction to AI in Digital Marketing

An overview of AI types and their applications in modern marketing. This module covers the differences between Generative AI and Predictive AI, and how AI can be used for research, idea generation, and competitive analysis.

AI for Content Creation

Training on how to use AI tools to produce engaging content, including scripts for Reels and TikTok, content calendars, and scheduled posts. You will also learn to create visuals and videos using tools such as Midjourney, Runway, and Veo.

AI in Paid Ads (Meta, TikTok, Google)

A practical module on enhancing paid campaigns with AI; covering intelligent targeting, audience insights, automated ad optimization, and creating high-performing ad copy.

AI in Customer Management and Marketing Automation

This module focuses on building intelligent marketing workflows, segmenting audiences, personalizing customer experiences, and automating stages of the customer journey. You will also apply predictive models to improve engagement and conversions.

AI for Performance Analysis & Dashboards

Learn how to apply AI to analyze data with precision, monitor and optimize campaign performance, manage budgets, and build automated dashboards. The module also covers AI-powered attribution models to measure marketing impact more accurately.

Content Marketing & Funnel Understanding

Learn the role of content in marketing and how to align objectives with each stage of the funnel.

Content Goals & Writing Techniques

Distinguish between awareness, engagement, and sales content, and learn how to write each professionally.

Idea Generation & Content Planning

Steps for researching and generating ideas, organizing them into a content plan, and discovering top brainstorming sources.

««
«
4
5
6
7
8
9
10
11
12
13
14
»
»»

Courses

Digital Marketing

Social Media Marketing

Search Engine Marketing

Content Writing

Media Buying

Branding

الذكاء الإصطناعي

bundles

Course Content

Subscribe to mailing list