02 Dec 2024
Introduction to WordPress
What is WordPress & CMS - Why WordPress for Websites & SEO
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02 Dec 2024
Different Types of Websites
Business & Website Goals & Features - Design Preferences
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02 Dec 2024
Client Brief for WordPress Website Projects
Business & Website Goals - Website Features - Design Preferences
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26 Sep 2024
Digital Marketing Scope
What is digital marketing and why it matters today - Key channels and components in a digital strategy - Differences between traditional and digital marketing - The current state of digital marketing in the Arab world.
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02 Dec 2024
Competitor Analysis
Understanding Competitor Analysis - Analyzing Plugins and Features - Applying Insights
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26 Sep 2024
Social Media Analysis
Conduct SWOT analysis for your brand - Analyze the competition and market position - Understand profile performance - Measure engagement and community interaction.
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26 Sep 2024
Social Media Strategy and Planning
Set SMART goals to guide campaigns - Build accurate buyer personas - Define your brand voice and tone - Craft a long-term content strategy - Plan and organize your monthly calendar.
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07 Apr 2025
Introduction to E-Commerce
Explore the history and evolution of digital commerce and how technological innovation continues to reshape the industry - Analyze key market trends and the role of technology in future growth.
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15 Jan 2025
Studying Types of Ad Ideas
Understand different classifications of digital ads in the global market. Analyze successful campaigns with high conversion rates and how to adapt them to your brand.
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15 Jan 2025
Understanding the Ad Account Structure
Learn how to organize ad campaigns using Google Ads structure: campaigns, ad groups, ads, and keywords. Understand the relationship between these components to ensure effective campaign organization and goal achievement.
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02 Dec 2024
Theme Selection and Customization
Researching Themes for Specific Themes - Installing & Customizing Themes
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26 Sep 2024
Social Media Management
Monitor and manage platform performance - Schedule and publish content consistently - Handle crises and feedback professionally - Understand how algorithms impact visibility.
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07 Apr 2025
Understanding Conversion Copywriting & Audience Analysis
Principles of conversion copywriting and its impact on digital marketing - How to analyze the audience and create accurate personas for effective targeting
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07 Apr 2025
Difference Between E-Commerce Marketplaces and Independent Online Stores
Compare online marketplaces like Amazon, Jumia, and Noon to standalone stores - Understand ROI differences, customer acquisition costs, and long-term brand value across platforms.
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15 Jan 2025
Building Ad Copy
Learn classic ad writing techniques and explore modern, informal methods to attract a wider audience.
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